The Mag+ Digital Magazine Reader Concept by Bonnier. "This conceptual video is a corporate collaborative research project initiated by Bonnier R&D into the experience of reading magazines on handheld digital devices. It illustrates one possible vision for digital magazines in the near future, presented by our design partners at BERG." [likecool.com]
Audio engineering company GGRP Sound sent a 45rpm record in a corrugated cardboard sleeve that doubles as a record player. You can play and scratch using a pencil.